Page and Pearce are a family owned business in
Townsville. Todd Pearce and his wife and business partner Sue are the
owners of Page & Pearce who employ 28 fulltime staff with an additional
couple of part timers. Page and Pearce offer two
departments......Residential Sales and Property Management.Todd and Greg Page’s relationship
began in the early 90’s not long after they attended a new concept in real
estate seminar. The challenge was to change the way real estate was
traditionally performed especially in Townsville. “It was a new concept
to perform real estate rather than the awful culture of greed that was existing
in the industry and many offices that gave agents a bad name”, Greg said.The system required ethics in real estate to not only be talked or bragged
about but delivered by the agents and the Agency. Installing the System has
consumed Greg and Todd’s professional life, in fact Todd was the first Agent
Greg employed under the System. It is quite ironic that Todd and Greg became
business partners rather than employer and employee.
It was not until 2003, when Todd and Greg started their own agency...Page and
Pearce Real Estate that they could finally get some clarity and momentum with
the System. In fact Neil Jenman had handed over the reigns to Gary
Pittard who now runs “The Pittard Training Group” which continues with the
philosophy and systems.
This system has introduced innovations such as: No Sale No Charge, The Sellers
Protection Guarantee as well as Buyers Declarations. In fact Todd and Greg
introduced the FLAT FEE property management service which has been taken on by
other Agencies who are members of “The Pittard Training Group”. All these are
just a few examples how this system is different to traditional Real Estate
The other noticeable difference with Page and Pearce to other real estate
agencies, especially Franchise agencies are NO AUCTIONS...or very few! In fact
the last private residence that Page and Pearce Auctioned outside of a
Mortgagee sale where it is by law as a requirement was back in 2002 in Potts
Street, Belgian Gardens.
The biggest noticeable change with the system is that Sales Consultants get paid
a decent salary (with Bonuses) rather than the traditional “commission
only”. A decent salary creates the right environment for sales
people to say no to low offers from buyers. A big deal indeed!
In 2012 and 2013 Page and Pearce were acknowledged as the leading office as
well as the number one Sales Team within Australia for “The Pittard
training Group”. This is a huge accomplishment for an office which is not
only located outside of the major capital cities but for Townsville. In
fact the Page and Pearce Sales Consultants are all in the TOP 20 selling agents
within the training group.
Another foundation of the business is “the system runs the business, and the
people run the system”. This mantra has helped the Property Management
department prosper, with 95% plus approval ratings from many long standing
Landlord/investor clients. (Survey Oct 2012) “We’re very proud of the systems we have in
place at Page & Pearce. Our systems offer clients a great selling, buying
or renting experience and we have a fantastic team who implement them at a very
professional level,” Todd says. That’s what it boils down to — teamwork — and
we believe we have the best team in town. It’s all about understanding what
customers want and then satisfying that need.
Todd and Sue strive to make the office a happy, productive work place. With
many of the staff serving for over 5 years. In fact 4 current staff moved
over from when they worked at Honeycombes with Greg and Todd.
Page and Pearce Real Estate’s by-line “The Good Property People” came about
from when they first started their business and they had a focus group
organised by their marketing guru Alex McCormack from MAK advertising. From
this focus group they came up with the by-line “the Good Property People” because
of Greg and Todd’s reputation around town. They were both referred to as
“straight shooters, with a genuine desire to serve clients first”. So this is
how Page and Pearce “The Good Property People” came about.In June 2013 a Company review was done by all staff employed by
Page & Pearce at the time. The results were compiled and as an
outcome some structural and physical changes have been made. Some points
of change have been - ·
Training – the introduction of Real Estate
Dynamics for the Property Management Team·
This has brought about quarterly team trainings,
Mentoring for Leadership and Management·
Implementation of Inspect Real Estate·
Access to literature·
The development of KPI’s and Operation Standards·
The introduction of Company Updates, Quarterly
events and better communication between
leadership, management and operations, and ·
better office facilities – bigger work area’s,
better office layout & better staff amenities. In January 2014 Todd started the process of looking at
appropriate sites and offices and shortly after found 153 Charters Road.
We believe this move is a benefit to all of us and will bring continued growth
and success to Page & Pearce, The Good Property People.
Todd and Sue are focused on building a culture
of total dedication to achieving maximum results for their clients and
customers. “Specialising in Residential Real Estate is what makes us successful
and not diverting from what we do well is the key”. The ultimate goal would be
for Page & Pearce to become the benchmark in real estate nationally.